Fashion as a second language

Agus has worked with VIVAIA for over two years, and she says it began with a surprise.

“Cute designs aren’t usually comfortable. VIVAIA was an unexpected surprise.” Her all-time favorites are the original Michelle loafers in black and cream.

Her community has noticed too. Many of the women who follow her now talk about “their private collection,” she says, and when she shows a new design, some tell her they already own it.

“I’m a big believer in being the most overdressed woman in the room,” Agus says, “but that doesn’t mean showing off.”

Her style is very European, she explains, and her version of dressing up is more relaxed than formal.

It’s about making an effort and enjoying it: “wearing beautiful pieces even on an ordinary Tuesday.”

She encourages women to wear their favorite clothes instead of saving them for special occasions.

Her VIVAIA Wishlist

Agus knows the feeling of standing in front of a full wardrobe and thinking, “I have absolutely nothing to wear!”

She used to shop the way many women do, she says, because something was trending or looked good on someone else. Even with clothes gifted through her work, it never felt like enough.

Moving to Italy and then Spain was a turning point. She began questioning the constant pressure to follow trends and buy more clothes.

Now she asks three questions before anything comes home:

Does this piece represent my personal style? Can I create at least three different outfits with it? Does it actually fit my lifestyle?

It’s also what she teaches her community:

“Buy less, choose better, and enjoy fashion more!”

Shoes are one thing Agus will always spend more on, along with a really good pair of tailored trousers.